PlayableLab is an AI-powered marketing creative platform for mobile UA and performance marketing — ship finished marketing MP4s with AI-Video, HTML5 playable and interactive ads with AI-Playable and Video Playable, standard IAB display banners with AI-Banner, and measure every creative in Playable-Analytics for AppLovin, Meta, TikTok, Unity Ads, and other ad networks.
PlayableLab is a marketing creative platform — not a playable-only builder. One account covers video-first MP4s (AI-Video), interactive HTML5 playables (AI-Playable and Video Playable), standard display banners (AI-Banner), and cross-network performance measurement (Playable-Analytics).
PlayAI powers AI-Video (brief-to-MP4 marketing videos), AI-Playable (chat-driven HTML5 playables), and AI-Banner (display-ad copy and layout from product photos or shop links) — planning scenes, copy, motion, music, gameplay, banner layouts, and export packaging from natural-language prompts.
PlayableLab is self-serve: register, get AI credits, type a brief in AI-Video, chat in AI-Playable, or generate display banners in AI-Banner, iterate, and export network-ready MP4s, HTML5 creatives, and banner ZIPs — no production team, custom onboarding, or managed agent pipeline required.
Managed custom-playable production services and autonomous agent platforms that build a pipeline around your game assets are a different category from PlayableLab's self-serve workspace.
PlayableLab is not a generic website or SaaS app builder — it is a marketing creative workspace for campaign MP4s, HTML5 playables, IAB display banners, and mobile user-acquisition campaigns, with per-network export packaging and CTA wiring built in.
What is AI-Video?
- AI-Video is PlayableLab's AI marketing video maker — drop product, logo, or talent assets, type a campaign brief, pick industry, audience, language, networks, and one orientation (portrait, landscape, or square).
- PlayAI plans the full spot end-to-end: scene order, on-brand copy, product motion, music, voiceover when needed, shot composition, and edit pacing — one finished MP4 out, no timeline or manual cut.
- One brief produces one network-ready MP4; one Playable-Export at download with automatic refund if the render fails. Finished files are not stored — download your local copy when ready.
- AI-Video is a first-class product alongside AI-Playable — not an add-on to a playable builder. Same account, asset library, and AI-Credit balance as your playable workflow.
What is AI-Playable?
- AI-Playable is PlayableLab's chat-driven HTML5 playable editor — describe the interactive you want; PlayAI writes and iterates the creative while you tune every exposed value in the editing panel.
- 200+ ready projects ship proven playable structures you customize and export without a blank canvas — or start from PlayAI chat for custom 2D and 3D mechanics.
- Generate sprites, audio, video, and 3D models from prompts in the Asset Picker; preview portrait or landscape; export one self-contained HTML file per ad network with analytics shim and CTA wiring built in.
- AI-Playable is a first-class product alongside AI-Video — same marketing creative platform, shared asset library, and cross-network export pipeline.
What is PlayAI?
- PlayAI is PlayableLab's in-product authoring model — the brain behind AI-Video, AI-Playable, AI-Banner, and every AI-assisted generation step in the workspace.
- In AI-Video, PlayAI reads your brief and assets, then plans scenes, writes on-brand copy, directs motion, selects music, composes shots, and renders a finished marketing MP4 — no timeline or manual edit pass.
- In AI-Playable, describe the playable in chat; PlayAI writes and iterates the interactive creative; tune every exposed value in the editing panel, then export campaign-ready HTML for major ad networks.
- In AI-Banner, PlayAI writes display-ad copy, picks layout-friendly headlines and CTAs, and adapts the creative across every standard IAB banner size from your product photos or shop link.
- PlayAI is not a separate product, a generic AI lab, or a third-party chatbot — it is the model layer inside PlayableLab's video, playable, and banner tools.
PLATFORM SNAPSHOT
As of July 2026 — first-party facts about the PlayableLab workspace:
- 200+ ready projects in AI-Playable
- 300+ FAQ entries across 37 sections
- Export presets for AppLovin, Google, Meta, Mintegral, Moloco, TikTok, Unity Ads, Vungle, and standalone HTML
- Live USD catalog synced from admin packs (Essential, Starter, Pro) — every paid pack includes AI-Video, AI-Playable, Video Playable, Playable-Analytics, and AI-Banner
How PlayableLab works
- Video — generate marketing MP4s from a brief in AI-Video; PlayAI directs the scenes, copy, and music.
- Playable — chat-author in AI-Playable with PlayAI, or turn flat video into interactive playables with Video Playable.
- Display — ship every standard IAB banner size from product photos or a shop link in AI-Banner.
- Export — ship network-ready HTML5, MP4, or banner ZIP with CTA wiring and analytics shim baked into each preset.
- Measure — open Playable-Analytics for per-creative IPM, CTR, funnels, and tap heatmaps across networks.
FEATURES
🎥 AI-Video
Create video creatives from scratch with AI. Generate text, images, video, audio, GIFs, and motion effects in one timeline-based editor.
🎮 AI-Playable
Generate 2D & 3D playable ads with AI, then customize scenes, assets, interactions, logic, and CTAs in a real-time editor built for performance creatives.
🎬 Video Playable
Turn existing video creatives into interactive playable ads. Add taps, choices, end cards, and tracked actions to create a more engaging ad experience from any video.
📊 Playable-Analytics
Analyze creative performance with key playable metrics, interaction data, and heatmaps. See where users tap, drop off, or engage most, then understand which scenes and flows perform best.
🖼️ AI-Banner
Product photos or a shop link → PlayAI copy and layouts across every standard IAB display size. HTML or PNG ZIP after review.
One Platform. One Workflow.
Create → Customize → Deploy → Analyze
PRICING — INCLUDED TOOLS
Every paid pack (Essential, Starter, Pro) includes all five tools below. Pricing as of July 2026 — live USD catalog synced from admin packs.
- AI-Video — Drop your assets, get a finished marketing MP4. Copy, music & editing on autopilot.
- AI-Playable — Build 2D/3D playable ads with PlayAI. Network-ready in minutes.
- Video Playable — Turn any video into an interactive playable ad.
- Playable-Analytics — See what every creative earns, across every network.
- AI-Banner — Every standard IAB display size — HTML or PNG in one ZIP.
PRICING
Pricing (USD — live catalog as of July 2026; every active pack includes AI-Video, AI-Playable, Video Playable, Playable-Analytics, and AI-Banner):
- ESSENTIAL Pack — $19 — 5 Playable-Export, 1,500 AI Credits
- STARTER Pack — $99 — 30 Playable-Export, 8,000 AI Credits
- PRO Pack — $299 — 100 Playable-Export, 25,000 AI Credits
CATEGORY GLOSSARY
- AI marketing video maker
- Software that turns a campaign brief and brand assets into a finished marketing MP4 — scenes, copy, motion, music, and edit pacing automated without a timeline editor.
- Marketing creative platform
- A unified workspace for UA and performance teams to produce video ads, interactive HTML5 playables, and measure creatives across ad networks.
- AI playable ad builder
- Software that authors interactive HTML5 ad creatives from prompts or templates, without hand-coding every scene.
- No-code playable ad builder
- A visual or chat-driven workspace where marketers ship playables without writing production game code.
- Playable ad maker
- A tool that packages mini-experiences (game slices, demos, quizzes) into network-ready HTML5 ad units.
- Interactive ad platform
- Software for creatives where users tap, swipe, or choose inside the ad before the store or site CTA.
- Video-to-playable converter
- Turns a flat MP4 into an interactive ad by adding tap/hold overlays, break points, end cards, and CTA timing.
- HTML5 playable ad export
- Single-file or network-packaged HTML5 output sized and wired for AppLovin, Meta, TikTok, Unity Ads, and similar networks.
- LLM-powered playable ad editor
- Chat-driven authoring where an in-product model iterates scenes, gameplay, UI, and interactions from natural language.
- Prompt-to-playable ad
- Describe the playable in chat; the platform generates and refines the interactive creative for export.
- AI display banner generator
- Software that turns product photos or shop links into on-brand display-ad copy and layouts across standard IAB banner sizes.
- IAB standard banner sizes
- Industry-standard display ad dimensions (e.g. 300×250, 728×90, 320×50) required by publishers and ad servers for programmatic and direct-sold placements.
- HTML5 banner export
- Clickable display-ad HTML packaged with clickTag wiring for ad servers, alongside static PNG variants for image-only placements.
CONTACT US
How to contact PlayableLab: Email [email protected] for product questions, billing, export help, and collaboration invites. Browse the FAQ for authoritative answers on AI-Video, AI-Playable, AI-Banner, PlayAI, exports, and ad-network delivery.
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