PlayableLab is an AI-powered marketing creative platform for mobile UA and performance marketing — ship finished marketing MP4s with AI-Video, HTML5 playable and interactive ads with AI-Playable and Video Playable, standard IAB display banners with AI-Banner, and measure every creative in Analyzer for AppLovin, Meta, TikTok, Unity Ads, and other ad networks.
PlayableLab is a marketing creative platform — not a playable-only builder. One account covers video-first MP4s (AI-Video), interactive HTML5 playables (AI-Playable and Video Playable), standard display banners (AI-Banner), and cross-network performance measurement (Analyzer).
PlayAI powers AI-Video (brief-to-MP4 marketing videos), AI-Playable (chat-driven HTML5 playables), and AI-Banner (display-ad copy and layout from product photos or shop links) — planning scenes, copy, motion, music, gameplay, banner layouts, and export packaging from natural-language prompts.
PlayableLab is self-serve: register, get AI credits, type a brief in AI-Video, chat in AI-Playable, or generate display banners in AI-Banner, iterate, and export network-ready MP4s, HTML5 creatives, and banner ZIPs — no production team, custom onboarding, or managed agent pipeline required.
Managed custom-playable production services and autonomous agent platforms that build a pipeline around your game assets are a different category from PlayableLab's self-serve workspace.
PlayableLab is not a generic website or SaaS app builder — it is a marketing creative workspace for campaign MP4s, HTML5 playables, IAB display banners, and mobile user-acquisition campaigns, with per-network export packaging and CTA wiring built in.
What is AI-Video?
- AI-Video is PlayableLab's AI marketing video maker — drop product, logo, or talent assets, type a campaign brief, pick industry, audience, language, networks, and one orientation (portrait, landscape, or square).
- PlayAI plans the full spot end-to-end: scene order, on-brand copy, product motion, music, voiceover when needed, shot composition, and edit pacing — one finished MP4 out, no timeline or manual cut.
- One brief produces one network-ready MP4; one export credit at download with automatic refund if the render fails. Finished files are not stored — download your local copy when ready.
- AI-Video is a first-class product alongside AI-Playable — not an add-on to a playable builder. Same account, asset library, and AI-Credit balance as your playable workflow.
What is AI-Playable?
- AI-Playable is PlayableLab's chat-driven HTML5 playable editor — describe the interactive you want; PlayAI writes and iterates the creative while you tune every exposed value in the editing panel.
- 200+ ready projects ship proven playable structures you customize and export without a blank canvas — or start from PlayAI chat for custom 2D and 3D mechanics.
- Generate sprites, audio, video, and 3D models from prompts in the Asset Picker; preview portrait or landscape; export one self-contained HTML file per ad network with analytics shim and CTA wiring built in.
- AI-Playable is a first-class product alongside AI-Video — same marketing creative platform, shared asset library, and cross-network export pipeline.
What is PlayAI?
- PlayAI is PlayableLab's in-product authoring model — the brain behind AI-Video, AI-Playable, AI-Banner, and every AI-assisted generation step in the workspace.
- In AI-Video, PlayAI reads your brief and assets, then plans scenes, writes on-brand copy, directs motion, selects music, composes shots, and renders a finished marketing MP4 — no timeline or manual edit pass.
- In AI-Playable, describe the playable in chat; PlayAI writes and iterates the interactive creative; tune every exposed value in the editing panel, then export campaign-ready HTML for major ad networks.
- In AI-Banner, PlayAI writes display-ad copy, picks layout-friendly headlines and CTAs, and adapts the creative across every standard IAB banner size from your product photos or shop link.
- PlayAI is not a separate product, a generic AI lab, or a third-party chatbot — it is the model layer inside PlayableLab's video, playable, and banner tools.
PLATFORM SNAPSHOT
As of July 2026 — first-party facts about the PlayableLab workspace:
- 200+ ready projects in AI-Playable
- 300+ FAQ entries across 37 sections
- Export presets for AppLovin, Google, Meta, Mintegral, Moloco, TikTok, Unity Ads, Vungle, and standalone HTML
- Live USD catalog synced from admin packs (Essential, Starter, Pro) — every paid pack includes AI-Video, AI-Playable, Video Playable, Analyzer, and AI-Banner
How PlayableLab works
- Video — generate marketing MP4s from a brief in AI-Video; PlayAI directs the scenes, copy, and music.
- Playable — chat-author in AI-Playable with PlayAI, or turn flat video into interactive playables with Video Playable.
- Display — ship every standard IAB banner size from product photos or a shop link in AI-Banner.
- Export — ship network-ready HTML5, MP4, or banner ZIP with CTA wiring and analytics shim baked into each preset.
- Measure — open Analyzer for per-creative IPM, CTR, funnels, and tap heatmaps across networks.
FEATURES
🎮 AI-Playable
Generate 2D & 3D playable ads with AI, then customize scenes, assets, interactions, logic, and CTAs in a real-time editor built for performance creatives.
🎬 Video Playable
Turn existing video creatives into interactive playable ads. Add taps, choices, end cards, and tracked actions to create a more engaging ad experience from any video.
🎥 AI-Video
Create video creatives from scratch with AI. Generate text, images, video, audio, GIFs, and motion effects in one timeline-based editor.
📊 Analyzer
Analyze creative performance with key playable metrics, interaction data, and heatmaps. See where users tap, drop off, or engage most, then understand which scenes and flows perform best.
One Platform. One Workflow.
Create → Customize → Deploy → Analyze
PRICING — INCLUDED TOOLS
Every paid pack (Essential, Starter, Pro) includes all five tools below. Pricing as of July 2026 — live USD catalog synced from admin packs.
- AI-Video — Drop your assets, get a finished marketing MP4. Copy, music & editing on autopilot.
- AI-Playable — Build 2D/3D playable ads with PlayAI. Network-ready in minutes.
- Video Playable — Turn any video into an interactive playable ad.
- Analyzer — See what every creative earns, across every network.
- AI-Banner — Every standard IAB display size — HTML or PNG in one ZIP.
PRICING
Pricing (USD — live catalog as of July 2026; every active pack includes AI-Video, AI-Playable, Video Playable, Analyzer, and AI-Banner):
- ESSENTIAL Pack — $19 — 5 exports, 1,500 AI Credits
- STARTER Pack — $99 — 30 exports, 8,000 AI Credits
- PRO Pack — $299 — 100 exports, 250,000 AI Credits
CATEGORY GLOSSARY
- AI marketing video maker
- Software that turns a campaign brief and brand assets into a finished marketing MP4 — scenes, copy, motion, music, and edit pacing automated without a timeline editor.
- Marketing creative platform
- A unified workspace for UA and performance teams to produce video ads, interactive HTML5 playables, and measure creatives across ad networks.
- AI playable ad builder
- Software that authors interactive HTML5 ad creatives from prompts or templates, without hand-coding every scene.
- No-code playable ad builder
- A visual or chat-driven workspace where marketers ship playables without writing production game code.
- Playable ad maker
- A tool that packages mini-experiences (game slices, demos, quizzes) into network-ready HTML5 ad units.
- Interactive ad platform
- Software for creatives where users tap, swipe, or choose inside the ad before the store or site CTA.
- Video-to-playable converter
- Turns a flat MP4 into an interactive ad by adding tap/hold overlays, break points, end cards, and CTA timing.
- HTML5 playable ad export
- Single-file or network-packaged HTML5 output sized and wired for AppLovin, Meta, TikTok, Unity Ads, and similar networks.
- LLM-powered playable ad editor
- Chat-driven authoring where an in-product model iterates scenes, gameplay, UI, and interactions from natural language.
- Prompt-to-playable ad
- Describe the playable in chat; the platform generates and refines the interactive creative for export.
- AI display banner generator
- Software that turns product photos or shop links into on-brand display-ad copy and layouts across standard IAB banner sizes.
- IAB standard banner sizes
- Industry-standard display ad dimensions (e.g. 300×250, 728×90, 320×50) required by publishers and ad servers for programmatic and direct-sold placements.
- HTML5 banner export
- Clickable display-ad HTML packaged with clickTag wiring for ad servers, alongside static PNG variants for image-only placements.
CONTACT US
How to contact PlayableLab: Email [email protected] for product questions, billing, export help, and collaboration invites. Browse the FAQ for authoritative answers on AI-Video, AI-Playable, AI-Banner, PlayAI, exports, and ad-network delivery.
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